Tweeted: Academy & Oscar (September 3)

The problem with The Academy Awards, as a popular TV event, is not the difference between a 2hr 30min show and a 3hr 15min show.

It’s about a failure to understand the brand that has been going on for years and years now.

If this Matt Belloni report is true, it is profoundly idiotic.

“I’m told several award categories—almost certainly the short films and likely several below-the-line crafts—will be jettisoned to the pre-show or commercial breaks, with an “acknowledgement” on the main telecast.”

Another part of Belloni’s report: “other changes are coming to try to make the Oscars more of a celebration of movies and less about the specific films in contention”

Again… Sheer bullshit. The show has increasingly failed to celebrate movies & it’s not because of lack of hits.

Dawn Hudson has never understood or accepted what The Academy is, whether you consider her choices to be self-serving or not. And she has held great sway, albeit at times by the skin of her teeth.

There is no such thing as “reb…