THB #339: New Deal 1 - Hating The 8ing

It took a lot longer for the long tail to turn the filmed entertainment business into Max Max with a tablecloth and a nice bottle of wine than most of us expected. But here we are.

What we really need is a New Deal. But there is no Roosevelt to lead the way. There is no Roosevelt allowed, really.

Working against all institutional change is the fact that, unlike previous paradigm shifts in this industry, this shift that now needs to be shaken out like a sheet that’s been folded too long was not caused by overall economic industry distress, but rather, a choice that one company initiated for its own reasonable purposes, the results of which the rest of the industry watched in awe.

The Fan Dance from The Right Stuff

So now, the industry is beyond unsettled. And no one seems to know whose pocket they are supposed to be trying to get into for their piece of the pie.

The WGA is telling members that companies making and distributing content are doing great right now. This is false. But it is a…